OLD TOWER RECORDS SUNSET LOCATION IS ‘FLIPPED’ AGAIN
WeHo has gotten yet another facelift! Innovative start-up Flipagram is bringing some youthful, edgy ambiance back to the old Tower Records Sunset location as the newest proprietor of the famous property in the heart of West Hollywood.
After Tower toppled in 2006, the shell of Tower Records Sunset at the corner of Sunset and Horn had it famous yellow and red exterior painted over numerous times in various shades as it housed a few different businesses of varying success.
Live on Sunset clothing store settled into the warehouse-size building for a few years before calling it quits in 2013. The site then became a random parking lot for a few months before a Halloween costumes pop-up shop rented the space last fall.
Flipagram set up shop on Sunset in June after launching online late last year. The good news is that the company seems to have a lot more in common with the former record retailer than other businesses that were housed at the old Tower location. Music-focused Flipagram lets users synch their choice of hit songs to their cell photos to create “short video stories” via the free app. It’s kind of like Instagram but with an added dose of cool courtesy of some Motley Crue or Def Leppard. And what could be better than sharing your photographs synched to “Photograph”?!?